How (not to) run a demo – tips and tricks to maximise your return on investment

Sunday 1145 – 1245 CET

One of the most successful recruiment demos in Drachenwald was at the London Worldcon in 2014. Over 60 people signed up, of which many continue to play in the kingdom today.

Guy de Dinan led the planning and delivery of this convention, yet years of experience, including failed demos, lay behind this, and even then what happened in 2014 was a learning experience for more recent efforts. Drawing upon this, he will talk about the principles of a successful demo, and have thoughts on the future as we head into a new COVID-tinged period.